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Fairness
Why dream it, when you can have it?
Every Indian unabashedly dreams of a fairer complexion. Most Indians genetically have dusky skin ..
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FOR PROFESSIONALS
INSTA WOW
Want instant glow for a party you have to attend in a few hours? Want visible fairness and radiance for an occasion in the office or with family and friends? Say goodbye to your worries of not looking your best instantly! Cheryl’s Instawow treatment is here to glam you up for any affair you may have.
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Home > Our Story
OUR STORY
We pioneer result oriented cosmeceuticals for the Indian skin type by collaborating with scientists and engineers to invent skincare solutions using modern, innovative and proven technologies that match the Indian consumers’ requirements. We research, develop, and manufacture India’s most advanced products for the cosmeceutical industry that have a remarkable impact in people’s lives.
Our Commitment
SAFETY
Our products go through uncompromising tests to deliver the safest end results
EFFICACY
We use highly effective active ingredients and the latest scientific technology to create breakthrough solutions that work for the Indian skin type
PRODUCT INNOVATION
We are driven to find unique solutions for diverse Indian skin needs by identifying efficacious ingredients/technologies from around the world
Cheryl’S Journey
The Inception
Cheryl's was created in 1986 by Oscar and Cheryl Pereira and is known for its skincare treatments and products across salons in India.Upholding the belief system of providing sustainable cosmeceuticals to Indians, we started our establishment with a 500 sq.ft factory set up in Mumbai.
Invention
After three years of product development backed with intense research, we held our first seminar in Mumbai, in 1989 to create awareness about our products that are made specifically for the Indian skin type. Our products are invented by taking skincare experts’ feedback on what kind of products are required to meet the Indian skin type’s needs.
Exclusive To Indians
Our cosmeceuticals are created specifically for the Indian skin type.Product research of thirty-two years has gone into what ingredients are suitable for this skin type to solve skin related problems and give satisfactory results.
Transformation
In 2000, the brand was rechristened as Cheryl’s Comeceuticals to establish and multiply its network at quality salons across the country so that people could identify with our skincare range. The brand’s ideology is to transform the face of skincare for Indians by adopting the brand’s first purpose to lighten skin tones which is the basic need of every Indian consumer.
Collaboration
In 2013, the brand was taken over by cosmetics giant L’Oreal to set up a 25,000 sq ft factory in Mumbai. This collaboration has been an exciting adventure for both Cheryl’s Cosmeceuticals and L’Oreal to reach a wider audience that’s looking for customized skincare solutions.
Expansion
In 2017, the brand launched the first Cheryl’s skincare institute in the industry to transform beauticians into skincare experts by providing them with the essential tools to understand the diverse skin types and treat them with care and skill.
The Inception
Cheryl's was created in 1986 by Oscar and Cheryl Pereira and is known for its skincare treatments and products across salons in India.Upholding the belief system of providing sustainable cosmeceuticals to Indians, we started our establishment with a 500 sq.ft factory set up in Mumbai.
Invention
After three years of product development backed with intense research, we held our first seminar in Mumbai, in 1989 to create awareness about our products that are made specifically for the Indian skin type. Our products are invented by taking skincare experts’ feedback on what kind of products are required to meet the Indian skin type’s needs.
Exclusive To Indians
Our cosmeceuticals are created specifically for the Indian skin type.Product research of thirty-two years has gone into what ingredients are suitable for this skin type to solve skin related problems and give satisfactory results.
Transformation
In 2000, the brand was rechristened as Cheryl’s Comeceuticals to establish and multiply its network at quality salons across the country so that people could identify with our skincare range. The brand’s ideology is to transform the face of skincare for Indians by adopting the brand’s first purpose to lighten skin tones which is the basic need of every Indian consumer.
Collaboration
In 2013, the brand was taken over by cosmetics giant L’Oreal to set up a 25,000 sq ft factory in Mumbai. This collaboration has been an exciting adventure for both Cheryl’s Cosmeceuticals and L’Oreal to reach a wider audience that’s looking for customized skincare solutions.
Expansion
In 2017, the brand launched the first Cheryl’s skincare institute in the industry to transform beauticians into skincare experts by providing them with the essential tools to understand the diverse skin types and treat them with care and skill.
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